As Chief Sustainability Officer at Mars, Incorporated, Parkin is responsible for developing Mars’ sustainability programs across the value chain from farmers through to consumers. He works with the business unit’s sourcing teams to develop Mars’ corporate sourcing strategies across all raw materials and with the operational teams to build programs to make Mars’ operations sustainable in a generation. Barry is also the Chairman of the World Cocoa Foundation. In this position, he leads the industry’s collaborative efforts to advance sustainable cocoa. During his 32-year career at Mars, Barry has worked in a diverse set of roles across Sustainability, Procurement, Engineering, Business Development, Supply Chain and Human Resources. Barry holds an Engineering Science Degree from Cambridge University and is a Chartered Engineer (IMechE). Barry is from the U.K. and currently lives in the U.S. with his wife, Sue and their four children that range in age from 11 to 26.

Mars' Sustainable in a Generation Plan has three interconnected ambitions that foster growth and leave the world in a place for future generations to enjoy. Mars aims to create a healthy planet by setting science based targets, thriving people through improving the work lives of people throughout the supply chain, and nourishing wellbeing by advancing "science, innovation and marketing in ways that help billions of people and their pets lead healthier, happier lives. To measure impacts and set long term targets,

"Mars is making sure to source ingredients from the best supplies- suppliers who take care of the land they farm, and who respect the rights of everyone involved. From helping to lift farmers out of poverty to respecting natural resources, we are trying to make a difference."